A brand’s influence on customers is crucial to customer acquisition. If a brand has high value, a strong corporate image and good market positioning, success and positioning are taken for granted.
For the creation of the brand of the AKUA✈️ travel and tourism agency, we look for a unique identity that allows recognition and positioning within the category. The graphic inspiration of the brand comes from symbolic elements, initials and outdoor activities, which makes it impactful to generate customer memory.
